Built by a Whatnot seller, for Whatnot sellers

Price Smarter. Profit More. On Whatnot.

Know your break-even before you go live. Set safe auction starts. Track every fee and expense. Finally see your true profit & loss — before and after every stream.

14-day free trial · Cancel anytime

4
Marketplaces
5+
Fee Types Tracked
PDF & CSV
Export Formats

Everything you need to track your Whatnot business

From CSV import to tax-ready reports — we handle the boring stuff so you can focus on selling.

One-Click CSV Import

Upload your Whatnot earnings export and we'll do the rest — smart duplicate detection means you can safely re-upload without double-counting.

Real-Time P&L Dashboard

See your revenue, costs, fees, and net profit at a glance. Filter by week, month, year, or custom date ranges.

Automatic Fee Calculation

Whatnot seller fees, payment processing fees, and shipping costs are all extracted directly from your CSV — no manual maths.

Multi-Marketplace Support

Whether you sell in the UK, US, Canada, or Australia — we handle the right currency, tax labels, and formatting automatically.

VAT & Tax Ready

Toggle VAT/GST registration in settings and get estimated tax liability breakdowns in your P&L reports — ready for your accountant.

Professional PDF Reports

Generate and download clean P&L statements as PDF or CSV. Perfect for tax returns, bookkeeping, or just peace of mind.

New: Pricing Tools

Know your numbers before you go live

Stop guessing your auction start prices. Our built-in calculators tell you exactly what to charge — so you never sell at a loss.

Break-Even Calculator

Enter your buy cost, packaging, and giveaway allocation — instantly see the minimum sale price you need to not lose money.

Answers: “What's the lowest I can sell this for?”

Safe Auction Start Price

Get three price points — break-even, safe start, and healthy target — so you know exactly where to start every auction.

Answers: “Where should I start my bids?”

Mixed Lot Cost Allocator

Bought a pallet or job lot? Split the total cost across items — flat or tiered — so you know your true cost per item.

Answers: “What did each item actually cost me?”

No signup required — use them right now

Up and running in 3 steps

No complicated setup. No manual data entry.

1

Export from Whatnot

Download your weekly earnings CSV from the Whatnot seller dashboard.

2

Upload to WNP

Drop the file into our importer — duplicates are automatically detected and skipped.

3

See Your Real Profit

Instantly see your P&L with all fees, expenses, and costs accounted for.

Simple, transparent pricing

One plan, everything included. Start with a 14-day free trial.

14-DAY FREE TRIAL

Whatnot Profits Pro

Everything you need to track your Whatnot profits

£9.99/month
  • Break-even & auction start calculators
  • Mixed lot cost allocator
  • Unlimited sales records
  • Full dashboard & analytics
  • Unlimited CSV imports
  • Expense & inventory tracking
  • P&L reports with PDF export
  • Multi-marketplace + VAT/tax support
  • Priority support

14-day free trial · Cancel anytime

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Join Whatnot sellers who've stopped guessing and started tracking. Your first 14 days are free.

Join the Community

Connect with other Whatnot sellers, share tips, and get support from the Whatnot Profits community.